Search Engine Optimization Program
Priority placement in the “organic” search results of the top search engines is a highly competitive and advantageous place to market your business. The Neon Goldfish Search Engine Optimization (SEO) Program focuses on analyzing the consumer market to identify the keywords being USED to search for products and services in your industry. These keywords serve as the foundation of your Search Engine Optimization program and are strategically placed within your website, along with other strategies, to best position your business in the “organic” search results on the search engines.
Outline of the Neon Goldfish Search Engine Optimization process:
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Market Keyword Analysis: Finding out the keywords and phrases searching consumers are using to find your products and service is done to ensure that your target market is being reached. |
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Sizing up the Competition: Analysis of the websites currently holding priority positions under the targeted keywords and phrases is done to identify the strategy needed to gain priority positioning. |
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Site Optimization: The pages of your website is thoroughly reviewed and optimized by integrating the targeted keywords and phrases into the body text, page titles, descriptions, meta/alt tags, heading tags, renaming HTML filenames, internal hyper-linking and site map. |
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Back-link Implementation: Strategy is formulated to generate incoming links to your website from third party websites to increase the importance and relevancy levels of your website in the eyes of the search engines. |
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Submission to the Search Engines: The pages of your website are submitted to various search engines and directories to be indexed. |
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Analysis and Reconfiguration: Results are measured over a timeframe and necessary adjustments are made to maintain priority page positioning and traffic to your website. |
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Reporting: Statistics on your campaign’s success is provided to measure ROI and make necessary adjustments to campaign strategies and objectives. |
Contact us to get started today! |